Mindful NEGOtiation


Published by Morgan James Publishing
“In this era of automation and AI applications, Gaëtan . . . brings to light how egos and emotions are the true drivers of success or failure.” —François Drolet, Director, Public Affairs, Access, Health Policy & Stakeholder Engagement, Roche Diagnostics

Most people spend their lives comparing themselves to others: They want to prove themselves, they want to be accepted, they are afraid of failing or being perceived as incompetent, they want to get the best for themselves (at the price of others), or they are scared of upsetting the other person. In Mindful NEGOtiation, readers follow a young woman going through negotiation failures, personal development, self-awareness, setbacks, and growth while using the C4U™ approach. Mindful NEGOtiation is a personal guidebook to help negotiators become more mindful in the moment and help them define a different path forward.

“Gaëtan is masterful in introducing the powerful role that mindfulness can play in the negotiation process. His direct and engaging writing style, his real-life examples and his provocative questions will keep you engaged from start to finish.” —Charles Brassard, President of Impact Coaching Inc.

“A wealth of great advice on how to harness the power of mindfulness to create maximum value for everyone. Inspiring, engaging and provides useful tools that can be applied immediately. A must read for all negotiators wanting to create more valuable agreements.” —Meg McKenna, Vice President, Americas, Advanced Surgery, Baxter Healthcare Corporation

“The self-awareness on how to master emotions during the negotiation through mindfulness practice is a significant enhancement that I have not seen in commercial negotiations training or literature before, and it is critical to success. This book guides you from theory to practice.” —Andy Molnar, Medical Devices President & CEO

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