How to Create Your Own Jewelry Line
Published by Union Square & Co.
A successful jewelry designer offers a practical guide to starting your business, selling your creations, and building your brand.
To develop a successful jewelry line, designers have to be more than just creative artists—they have to understand the ins and outs of running a crafts business. Emilie Shapiro’s detailed guide explores the many facets of creating a quality handmade collection that people will buy, including: where to sell your workhow to do small-scale productionhow to carry out market research and publicityhow to price and present your pieces for greatest effect, and much more
Includes photos
To develop a successful jewelry line, designers have to be more than just creative artists—they have to understand the ins and outs of running a crafts business. Emilie Shapiro’s detailed guide explores the many facets of creating a quality handmade collection that people will buy, including: where to sell your workhow to do small-scale productionhow to carry out market research and publicityhow to price and present your pieces for greatest effect, and much more
Includes photos
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