The 3 Simple Rules of Investing


Published by Berrett-Koehler Publishers
Don’t believe the hype: Tips from financial professionals on recognizing and avoiding overpriced, overcomplicated, and overly risky investments.

What if the most effective investment portfolio was also the easiest to manage and the least expensive? As the authors of this clear, practical, and enlightening book—part financial guide, part exposé—prove, there are just three simple rules you need to follow and only a few, very inexpensive investment products that are necessary for an ideal portfolio.

The authors deftly bust investing’s myths—what they call investing’s Seven Deadly Temptations—and dispense with all the complicated, confusing, and self-serving advice of the Wall Street wolves. By embracing commonsense solutions and rejecting investments that seem enticing but are overpriced, needlessly complex, and risky, you’ll put not only yourself in a stronger position, but the entire economy as well

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